About Laura Espinosa

Laura oversees Content & Inbound Marketing, spending most of her time organizing marketing projects, editing, or immersed in Google Analytics. Her favorite part of the job is writing, so you will find her on the blog as often as time allows. Contact her at laura@bicomsystems.com

Bicom Systems Hits the Big Apple

telecom exchange nycThis June Bicom Systems will exhibit at the Telecom Exchange conference in New York City with a strategy on How to Grow Your Telephony Solution. If you plan to attend the conference or you live in the Big Apple, contact us today to set up a time to chat!

Through years of experience we have found that one of the most pressing challenges for any telecom company is how to initiate and sustain growth. This is especially difficult in a world of ever-advancing technology where it is all too easy to miss the boat on the latest trends.

Our growth formula works for partners around the world by staying ahead of trends, adding more value to your existing solutions, and reducing customer churn. Learn more about each of these on our website: www.bicomsystems.com/telecom-exchange

We have limited meeting spots available at Telecom Exchange, so set up your appointment through the TEX Appointment Portal ASAP. Or to schedule an off-site appointment or have us visit your office, email us directly at sales@bicomsystems.com.

Can’t make it to Telecom Exchange this time? Don’t worry, we will be at TEX in Los Angeles this November. And before that, AstriCon in Orlando and Wispapalooza in Las Vegas this October.

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Keeping up with Trends: The Desk Phone

do you still need a desk phoneHow can we stay ahead of the advancing technology curve? This is a pressing question for many telecom professionals, particularly in the wake of a few major industry players closing up shop this year. One way to stay ahead is by keeping a pulse on current technology trends, for example, the future of the desk phone.

Will the desk phone continue to persist as it has for well over a decade? Or should we be preparing for its imminent death?

Join us as we take a look at how and why the desk phone has survived so long and what may be next for the phone sitting in your office. Here’s a hint: Frost & Sullivan project that IP desk phone sales will continue to increase for the forseeable future, but that more than half of those telephones will be deployed in the cloud by 2021.

desk phoneOur whitepaper and video presentation Do You Still Need a Desk Phone? takes you through the latest alternatives and complements to the desk phone, including mobile phones, softphones, smartphone docking stations, and Unified Communications.

Learn more and download your free copy today: www.bicomsystems.com/do-you-still-need-a-desk-phone

5 Ways Unified Communications Saves You Time

unified communications timeWe all know the struggle of managing our time at work. The hours in the day are never quite enough to get everything done. But Unified Communications can save time on mundane tasks, letting you focus on whatever is most important to you and your business.

Below are just five UC features that will save you time.

1. Multi-tasking

Most Unified Communications apps support instant messaging and text messaging. Aside from being instantaneous, IMing allows you to multi-task. You can communicate via text even while on a call or working on something else.

2. One-click calling

UC lets you call anyone in the world with just the click of a mouse. Whether that means clicking on a contact within your UC app or enabling click-to-call with your browser, no more time will be spent looking for numbers and working out country codes.

3. Drag-and-drop conferences

Drag-and-drop conferencing is a favorite feature and it’s easy to see why. UC apps like gloCOM let you grab as many contacts as you want and drag them into an instantaneous conference. Gone are the days of scheduling conferences and dialing in to conference bridges with PINs and passwords.

4. Continuity

Unified Communications works on whatever device you have, wherever you are, so no time is lost due to travel, weather, power outages, or other unexpected bumps in the road. Remote workers have all the same capabilities as coworkers in the office.

5. Contact management

Compile all of your contacts and phone numbers in one secure place. UC apps like gloCOM will integrate with your existing address books so that no time is wasted scrambling to find a contact or phone number.

gloCOM is a Unified Communications app with all of the above and much more. Learn more about gloCOM here: www.bicomsystems.com/products/gloCOM-Desktop-Mobile-Communicator

What Happened to Toshiba Telecom?

toshiba telecomOn March 21 Brian Metherell, VP of Toshiba, announced in a letter that the Toshiba Telecom System Division was shutting down. Dealers have until May 22 to place any final orders before the doors close for good. Warranties and contracts will be honored, but those are finite and will reach an end. Long story short: Toshiba phone dealers have some big decisions to make, and sooner rather than later.

What Happened to Toshiba?

But first, what happened to Toshiba? The news came as a shock to many. Sure, their financial struggles were no secret and the Avaya bankruptcy a few months ago had opened many eyes to industry changes, but still, this is Toshiba. The truth is many industry experts were anticipating this news. Toshiba made a few irreversible mistakes that sealed their fate years ago.

In the wake of Toshiba’s announcement, the telecommunications world is abuzz with talk of the cloud. But to really understand Toshiba’s demise, we have to go back even further to the advent of IP. We can all agree that Toshiba’s telecom products were stable and functional. The issue has never been with the products themselves, but rather with the timing. When IP technology began to permeate the market in the early 2000s, Toshiba developers may have taken note and even set out creating an IP product, but they took too long. IPEdge hit the market a full ten years too late in 2011.

Enter: The Cloud. By the time Toshiba caught up and released an IP product, the cloud was already beginning to trend. Their earnest efforts to grab on to the wave of IP products were for naught. Not to mention the fact that IPEdge was subpar to the more quickly-advancing IP alternatives.

By that time, they had missed not only the IP boat, but the Cloud boat as well, and it was just too late to catch up. They would have needed a cloud offering a few years back to prevent their demise.

The Latest Trends

We are beginning to see a pattern of legacy and on-premise providers either closing shop or doing a major overhaul and switching to the cloud. Many believe that the technology is simply better. It is more flexible, feature-rich, and economical. If Toshiba is one of the first in a long line of on-site providers that will close, perhaps now is the time to consider the cloud.

toshiba telecomBut even more importantly: What will be next after the cloud? Surely technology is not going to stall and cease to advance now. Now is not only the time to move to the cloud, but time to move to a provider that has a pulse on past, current, and future trends. After all, Toshiba’s products were once the latest technology, but their failure was in moving on to the next trend.

Speaking of missing trends – what about Unified Communications? Amidst all the discussion of Toshiba and the cloud, I have heard little buzz about UC. A trend that is here to stay, Unified Communications brings a unique and powerful feature-set to the table of any modern telecom. The best part about UC is that it can be yours regardless of deployment, which brings us to the next point…

Premise is Not Dead

Premise is far from dead. There is still real value in on-site deployments for many telecoms, Toshiba dealers included. On-premise deployments are a traditional, long-term investment that gives the owner full control over their system. (Read more about the benefits of On-Site PBX here). If your customers are asking for on-site options, then by all means, give them on-site options.

Another too often ignored consideration is the capacity to integrate cloud and Unified Communications applications into on-site solutions. There is no need to choose cloud or premise; you can have the best of both worlds. A perfect example of this is a Key System that can be deployed both on-site and in the cloud. Hybrid is another excellent option, particularly for telecoms like the Toshiba dealers that are entering a phase of transition.

First, let’s define what we mean by hybrid in this scenario. Say a large organization wants to centralize its distribution in a redundant cloud infrastructure. However, they may have remote offices that do not have reliable bandwidth and need an onsite premise or are handling data that requires TDM connections. Why provide two different solutions to them when a combined offering makes for easy deployment and support?

hybrid premise cloudNow humor me for a moment – let’s think of hybrid options in terms of cake. Premise is a good, solid cake. It is undecorated, but it still tastes great and serves its function as dessert. It has been served for years and years to the delight of everyone at the table. But what if you added frosting to it? A nice thick coating of melt-in-your-mouth chocolate frosting. What about icing around the edge? Maybe some fruit on top? Or a scoop of ice cream on the side? This is the hybrid cake. It still has the same, delicious base, but the extra ingredients turn it in to something extra special. In the same way, Unified Communications can empower a premise solution to be better than ever before.

What’s Next After Toshiba?

So the question of the hour is what is next for Toshiba telecom dealers that are losing service? As we mentioned above, now may be the ideal time to migrate to the cloud. The benefits are undeniable. But what about those dealers that simply do not want to move to the cloud? Well, premise is not dead. We know that the cloud just does not make sense for some companies. The good news is that there are still many premise offerings on the market. The best option would be an unbiased provider with both on-site and hosted offerings that keeps ahead of the trends, but without cleaving on to only one type of product.

toshiba phone systemIf you are a Toshiba dealer that has lost or will lose service, we encourage you to consider us as a partner. We have both hosted and on-site solutions and are anxious to roll up our sleeves and put together a best-fit solution for you.

For more information and to chat with an experienced Account Manager, please contact us today:

1-954-278-8470 (U.S.)
1-647-313-1515 (Canada)
sales@bicomsystems.com
www.bicomsystems.com/contact
www.bicomsystems.com/toshiba-telecom

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Where to Go After Toshiba Telecom Closing

toshiba telecomtoshiba phone systemThe Toshiba Telecommunications System Division announced last month that they are closing. Current Toshiba Telecom Dealers will lose service on May 22.

If you are a Toshiba dealer looking for a new partner, Bicom Systems has a promo going just for you. If you have not received an invitation letter from Stephen Wingfield yet, download your copy here.

We have noticed many providers jumping on the chance to grab up Toshiba dealers and move them to the cloud. While we are big proponents of hosted solutions, we know that many companies still prefer premise deployments. Whether you want to stick with a legacy system, are ready to move to the cloud now, or are considering inching into the cloud with a hybrid solution, we will come up with a solution that fits your specific situation.

Bicom Systems supports telecom companies around the world with both On-Site (PBX, Call Center, IP Key System) and Hosted (Multi-Tenant) solutions. Established in 2003 with the first ever open-standards, turnkey telephony platform, Bicom Systems is the only Unified Communications provider with all of the pieces including telephony, mobility, security, and billing.

Our seven highly featured products integrate seamlessly to boost sales, growth, and profit. Some of our partners include Telecom Italia, NEC Australia, and Iridium Satellite Services.

Based on the input of existing partners, we compiled a list of ten reasons to move to Bicom Systems. Learn more and download the PDF at

www.bicomsystems.com/toshiba-telecom

For more information and to chat with an experienced Account Manager, please contact us today:

1-954-278-8470 (U.S.)
1-647-313-1515 (Canada)
sales@bicomsystems.com
www.bicomsystems.com/contact