Breaking the Silence on Skyswitch

skyswitchThough we have discussed our competitors a number of times on this blog, it is never something that I like to do. I am a firm believer in “rising above,” especially in a professional setting. But the “marketing” efforts coming out of a company called SkySwitch have pushed even me to the point of breaking my silence.

SkySwitch is again using the search phrase “Bicom Systems” in an attempt drive traffic to their website. (A piece of advice – if your own brand name is not bringing in enough traffic, there are thousands of industry-relevant keywords to focus on before resorting to other companies’ brand names.)

This time they are proclaiming that “it’s time to cheat on Bicom Systems.” At the risk of stooping to their level of using immature, inflammatory language in what should be a professional setting – dare we throw out the phrase “if they will cheat with you, they will cheat on you.” Of course business partnerships are not really like marriages, but trust is an important part of both. Our advice to you: choose a partner that values integrity and trust.

As far as I can tell, SkySwitch is claiming that subscribers of all major communications providers (the document I was given is clearly not specific to Bicom Systems) should switch to them on the basis of nine reasons. I will respond to each of these as concisely as possible and include evidence so you can come to your own conclusions. (Yes, we are confident enough in our own solutions and partners to transparently discuss potential issues.)

1. “You know there are problems before you (SIC) provider does”

Their first claim is that your business may be in trouble and no one will notice. Bicom Systems developed SIP Monitoring and SIP Security modules for this exact purpose. Issues will not only be identified, but even fixed automatically.

2. “No escalation procedure in place”

You can see our escalation procedure here: www.bicomsystems.com/support (I guess SkySwitch didn’t do their research before putting pen to paper.)

We whole-heartedly agree with their claim that “problems happen”. No provider is perfect and bugs will arise with Bicom Systems or SkySwitch or any other provider. However, after 15 years of experience, our team of technical support engineers and telecommunications experts responds to support tickets quickly and efficiently. But don’t take our word for it – check out our customer reviews here: blog.bicomsystems.com/customer-reviews.

Going one step further, SkySwitch claims that your platform is “connected to many carriers and third-party providers.  While most problems within your service provider’s own platform should be easily solved, those that originate outside their platform may require cooperation among a number of companies.” On the contrary, Bicom Systems partners typically do not require other carriers or third-party providers as we have all of the pieces in-house, thus avoiding many compatibility issues in the first place.

3. “Poor Processes = Poor Performance”

“There are reasons to have solid procedures in place when customers report issues or open trouble tickets.” Again, see our support procedures here: www.bicomsystems.com/support

Our support team put together efficient support and escalation procedures years ago. This is not something that occurs naturally in a company, but rather something that needs dedication, organization, and experience to perfect.

4. “Poor SLA Delivery”

We sign an SLA (Service Level Agreement) with all of our partners. You can see it here: www.bicomsystems.com/files/public/corporate/SLA.pdf.

May we also point out that we have more staff in our Support Department than SkySwitch has total staff. Our support team is spread across three continents for maximum reach and availability.

5. “Data Leakage Among Clients”

SkySwitch expresses a concern that data may be leaked between partners in the absence of a true multi-tenant platform. Fortunately for us and our partners, Bicom Systems actually developed one of the first multi-tenant platforms with unlimited extensions and tenants. We guarantee 100% scalability and elasticity to our partners and resellers, so of course we have the same capacity internally by default. Learn about our Multi-Tenant platform here: www.bicomsystems.com/products/multi-tenant-pbx

See our Privacy Policy here: www.bicomsystems.com/legal/policies/privacy_policy

6. “Tax Compliance Failure”

Our partners typically use our in-house billing software and integrate it with the Tax Provider of their choice. Again, we are more than happy to work on an individual basis and develop custom solutions when necessary. Read more in our TELCOware manual.

7. “More Iron to Support Growth”

SkySwitch points out an interesting difference between hosted and cloud solutions. “In a hosted solution, there is often hardware and servers specifically dedicated to servicing a particular client. Servers may need to be added to address the growth of that client or support premium features such as on demand call recording.” Not to worry, Bicom Systems offers true, high-availability cloud solutions that support scalability – both up and down – with just the click of a button. Read our definition of “cloud” here: blog.bicomsystems.com/what-is-cloud-communications

And we’ll add here that we are not limited to the cloud, but also have hosted, premise, and even Key Systems. Growth can happen however is best for your company.

8. “Insisting on Long-Term Contracts”

We offer our hosted and rented solutions with 30-day contracts. It never occurred to us to make them longer – to date no one has stopped paying.

9. “Provider Diversity is Met With Dismay”

On the contrary, many of our customers come to us from legacy situations. We always value the knowledge gained by working with other providers. With partners around the globe, diversity is no stranger to Bicom Systems and we have developed custom solutions to ensure compatibility with third parties many times.

In conclusion, if you are interested in Bicom Systems or already a partner and experiencing any issues or discontentment – just give us a call. To date, we have not lost any of our partners to SkySwitch. We are happy to chat about what’s going on and work together to a solution. It is not unusual for us to develop custom solutions for individual partners to ensure they are getting exactly what they need. Check out some examples here: blog.bicomsystems.com/category/custom-work 

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Skyswitch: Imitation as Flattery?

They say that “imitation is the sincerest form of flattery,” but in the world of business, imitation suggests a lack of experience. It was brought to our attention that a company called Skyswitch created paid Google adverts to appear above searches for “Bicom Systems”.

While we are flattered, we have asked them to remove their adverts. Growing their own brand would be a much more effective use of resources.

Screenshot:

skyswitch

Update July 2017: SkySwitch is at it again: Breaking the Silence on SkySwitch

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