How to Sell… Mobility

mobilityA few weeks ago we did a blog series on 3 Steps to Telecom Success, with a variety of ways to achieve sustainable growthincrease your profit, and increase customer loyalty. One of the overriding themes was adding more cards to your deck – bundling more services into your existing offering.

Perhaps you have made the decision to add Unified Communications, mobility, or something else to your solution, but what’s next? How do we sell this new service?

This series is on “How to Sell…” Last week we covered UCaaS and this week we are moving on to mobility.

At first glance, mobility seems like an easy thing to sell. Nearly every one in our industry has a cell phone and uses it both at home and at work. And for many of your customers and prospects, it may be as simple as saying “Hey, we have a mobile app now” and they will immediately jump on board.

But for others, the prevalence of cell phones in the workplace may in and of itself may be our greatest stumbling block. If your customer has been using their cell phone effectively for years, they may think they don’t need your mobile services or app. So how do we convince them otherwise? Similar to UCaaS, we show them the benefits.

Benefits

If you give your prospect a few real-life examples of how they could use your mobile app or service, they won’t be able to pass it up. This comes back to Unified Communications and the ways it makes work simpler, easier, and more efficient.

Here’s an example: With our own gloCOM desktop and mobile app, calls can be passed seamlessly from device to device without interruption. Imagine that you are on an important call at your desk, but if you don’t leave the office now, you’ll be late for your next appointment. What are your options? Ask the person on the other end to reschedule and risk losing their interest. Ask them to hang up and wait for you to call back from your cell phone and risk losing them to another task. Stay on the phone and lose your next appointment. Lose, lose, lose. Or you could grab your cell and bluetooth headset, seamlessly transfer the call from gloCOM desktop to gloCOM mobile, and walk out of the office with the caller none the wiser. Which would you choose?

That is just one example of many. Similar to our strategies to sell UCaaS, be sure to walk through both benefits and features with your prospects. Other examples could stem from:

  • Presence, conferencing, and other favorite UC features available out of the office
  • Continuity in the face of natural disaster, outages, traveling, etc.
  • BYOD with consistency
  • Information and contacts go anywhere with you

So how do we achieve those kinds of benefits? It is important to get your mobile app just right.

Mobile App Features

If you want to be able to give a handful of enticing real-life examples of benefits like the above, you are going to need a feature-rich app. Some features that are important include:

  • Multiple platform support
  • Integration with a variety of softwares
  • UC functionality
  • Phone callback
  • Notification system

In today’s world, a mobile app will practically sell itself if it offers a bounty of useful features. Really, many of your customers are probably just waiting for you to offer it. To learn more about our desktop and mobile UC app, visit bicomsystems.com/products/gloCOM-Desktop-Mobile-Communicator.

If you are interested in learning more about mobility and/or selling, we have a few more blog posts that may be of interest to you.

As always, feel free to reach out to us if you want to chat with an experienced account manager.

Stay tuned for our next How to Sell post where we’ll talk about integration.

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desk phoneOur whitepaper and video presentation Do You Still Need a Desk Phone? takes you through the latest alternatives and complements to the desk phone, including mobile phones, softphones, smartphone docking stations, and Unified Communications.

Learn more and download your free copy today: www.bicomsystems.com/do-you-still-need-a-desk-phone

5 Ways Unified Communications Saves You Time

unified communications timeWe all know the struggle of managing our time at work. The hours in the day are never quite enough to get everything done. But Unified Communications can save time on mundane tasks, letting you focus on whatever is most important to you and your business.

Below are just five UC features that will save you time.

1. Multi-tasking

Most Unified Communications apps support instant messaging and text messaging. Aside from being instantaneous, IMing allows you to multi-task. You can communicate via text even while on a call or working on something else.

2. One-click calling

UC lets you call anyone in the world with just the click of a mouse. Whether that means clicking on a contact within your UC app or enabling click-to-call with your browser, no more time will be spent looking for numbers and working out country codes.

3. Drag-and-drop conferences

Drag-and-drop conferencing is a favorite feature and it’s easy to see why. UC apps like gloCOM let you grab as many contacts as you want and drag them into an instantaneous conference. Gone are the days of scheduling conferences and dialing in to conference bridges with PINs and passwords.

4. Continuity

Unified Communications works on whatever device you have, wherever you are, so no time is lost due to travel, weather, power outages, or other unexpected bumps in the road. Remote workers have all the same capabilities as coworkers in the office.

5. Contact management

Compile all of your contacts and phone numbers in one secure place. UC apps like gloCOM will integrate with your existing address books so that no time is wasted scrambling to find a contact or phone number.

gloCOM is a Unified Communications app with all of the above and much more. Learn more about gloCOM here: www.bicomsystems.com/products/gloCOM-Desktop-Mobile-Communicator

Do You Still Need a Desk Phone?

desk phoneNot many years ago, this question would have sounded absurd. Traditional desk phones were the primary mode of business communications. Even as the Internet brought new options like email and instant messaging, these couldn’t truly replace a voice conversation.

But now, with VoIP at work in most offices across the world, the question arises: do you still need your desk phone?

VoIP and Cloud Communications have enabled the development of voice tools that transcend the desk phone. Softphones are now available for desktop computers, laptops, and even smartphones and tablets. In their earliest days, softphones were convenient for some kinds of calls, but would not have been sufficient to entirely replace the desk phone. Softphones today can do everything that a desk phone can do – and often much more.

Concerned about a local presence? Softphones can still give you a local number, as well as a global reach.

For me, the answer to the question is “no.” I said goodbye to my desk phone years ago when I started using gloCOM. Available for both desktop and mobile, gloCOM offers everything my desk phone did, and much more.

Others will not be ready to remove the phone from their desk. The good news is that unified communications apps (like gloCOM) often integrate with desk phones for the best of both worlds.

Still there are others that do not want to bother with modern technology and learning something new. After all, if it’s not broke… To them I would suggest IP Key Systems. A traditional key system that “just works”, but with some powerful technology hidden away under the hood.

What about you? Do you still have a desk phone? Would you give it up today?

5 VoIP Trends in 2017

2017 is officially here and it is going to be a great year for telecommunications. Let’s start off the year with 5 VoIP trends for 2017 from VoIP-News:

voip

1. Mobile VoIP – According to VoIP-News, there will be more than 1 billion mobile VoIP users by the end of 2017. How many of your customers will be joining that number? Bicom Systems released gloCOM GO, our Unified Communications mobile app last year – check it out today!

2. Security – VoIP security has become a growing concern in recent years, and Forbes names it as one of the top three concerns for businesses in 2017. To start protecting yourself and your customers, download our free PDF: VoIP Security: The Risks and How To Prevent Them

3. Integration – Sure to be a buzzword in 2017, “integration” refers to the ability to incorporate other business services into a VoIP solution. This is at the heart of Unified Communications and Bicom System’s suite of VoIP software. Visit our products page to learn more.

4. 5G – While less directly relevant to our products and services, the potential emergence of 5G in 2017 will only contribute to the growth of mobility in the workplace. Our gloCOM GO mobile app shifts seamlessly between WiFi and 4G and we greatly anticipate the speed of 5G.

5. Network Strain – Ending on a more concerning note, experts predict a network strain in the coming year. We believe this possibility is all the more reason to partner with an innovative, customer-focused company that is constantly researching and improving. Join us today and gain an experienced Account Manager that will navigate with you in whatever 2017 may bring!

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5 Benefits of The Cloud

cloudWith each new technological advance, the cloud becomes bigger and better. Here are just five of its many benefits:

1. Scalability – Our favorite advantage of the Cloud is how it facilitates growth. Whether scaling up or down, the Cloud makes it quick and easy to add and remove extensions from anywhere with Internet.

2. Costs – As with most modern technology, the Cloud decreases up-front and long-term costs. From no hardware investments to low maintenance costs, the Cloud is budget-friendly.

3. Disaster recovery – Because all data is stored virtually and off-site, disaster recovery is essentially seamless. Physical or hardware problems will not affect service or data.

4. Mobility – The Cloud is highly flexible and available anywhere with an Internet connection. Mobile apps like gloCOM GO can put your entire telephony solution in the palm of your hand.

5. Productivity – Finally, the Cloud caters to efficiency by making telephony streamlined and simple. Users can focus on customers and sales without giving a second’s thought to the telephony solution.

Learn more about a real Cloud solution on our website.

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