Adding CCaaS to your telco product line will enable you to meet a pressing demand in today’s market. The communications industry as a whole is moving toward cloud computing and your customers probably need these features and tools. Not to mention the competition is still low.
But before we get ahead of ourselves, what exactly is CCaaS?
Contact Center as a Service (CCaaS) is a simplified, cloud-based, feature-rich service that improves customer experience with no hassle.
Despite its name, CCaaS is no longer just for contact centers. CCaaS improves customer service, a key aspect of nearly all businesses.
80% of the market cannot access traditional contact center solutions
80% of the market is comprised of SMBs, a population that has historically been unable to access premise-based Contact Center offerings. As a result they have been missing out on the advantages of Contact Center software such as call monitoring, call analytics, and other daily business operations.
This all changes with cloud-based Contact Center as a Service. Feature-rich, easy-to-use, and affordable, CCaaS products level the playing field for small and medium businesses.
Your customers are realizing they need contact center features
Selling CCaaS will not only bring you new customers, but also more business from your existing customers. Whether they realize it or not, most of your customers or prospects do have some form of contact center need.
For example, a small business with inbound order taking. CCaaS can automate the order process. Or any company with customer service. CCaaS improves customer interactions and opens up more options for communication.
The whole comms industry is moving toward the Cloud
The overall trend is toward the cloud and we recommend jumping aboard before the ship sails. The global Cloud PBX market, for example, is expected to double in value by 2023, growing at a CAGR of 14.9%.
The cloud brings sought-after features and flexibility that the market has come to expect. Cloud-based CCaaS follows suit with features, scalability, and ease-of-use.
The competition is still low
According to the Gartner Magic Quadrant for CCaaS in North America, there are only ten CCaaS solutions on the North American market today.
In such a rapidly growing industry this space will surely fill up quickly. Seize the opportunity while the competition is still so low.
Stay tuned for Why to Sell CCaaS Part 2: It Will Grow Your Business
Are you interested in adding CCaaS to your offering? We have good news! Bicom Systems is partnering with ThinQ to bring you the ideal CCaaS solution.
Cloud-based, built for VoIP, award-winning Toll-Free Least Cost Routing… We are so excited about this partnership that we decided to host a webinar together to tell you all about it.
A CCaaS Product That Will Fly Off Your Shelves
Learn more about CCaaS and the Bicom + ThinQ solution at www.bicomsystems.com/ccaas.