Telcos have had to adapt to change arguably more than any other industry. With the advances that have been made in everyday technology use, it’s becoming harder and harder for telcos to compete with other service providers. The growth of OTT services is clearly taking a toll on telcos due to changing customer preferences.
Over-The-Top (OTT) services are services that are used on top of the basic network services you get from your provider. These services have become much more common thanks to the smartphone. Having a device with such capabilities at our reach at all times has increased communications drastically. VoIP now allows us to make cheap and even free calls and SMS’. However, recently, data has been added to the mix. This poses a threat to telcos which they have not been trying to find a solution to. Telco subscriptions do mean that your are continuously paying for these services, however, you are also not fully reaping the benefits. The danger in this case is the loss of revenue stream from telcos, which in turn makes it harder for them to compete and provide reliable service all the time.
OTT players are thus able to offer better services than telcos nowadays. These providers have continuously adjusted to changing consumer behaviours to guarantee the best service. OTT services have had a huge impact on revenues for telecom operators and that is understood by stakeholders worldwide. With the growth of OTT VoIP, the overall global telco voice revenues will drop drastically from $970.4B to $799.6B by 2020. This is mainly due to the annual growth rate of 20% of the OTT VoIP market.
In a fast-growing environment such as the one OTT providers operate in, it’s important to listen to customers’ needs and aim to satisfy them. Trends have lately been the increased need of personalization and customization. OTT providers have unique and one-of-a-kind solutions to all your needs and will provide you with the solution that best suits you. This is then more convenient for customers, which is why they are willing to pay a premium. The next trend is advancements in technology. With great advancements from GSM to LTE, OTT providers can exploit this by undercutting and providing better rates to their customers, while not compromising quality. Lastly, messaging preferences have probably permanently shifted from traditional SMS to OTT messaging services. This is primarily driven by cost and the increased usage of the smartphone.
As for Voice OTT services, they are arguably the easiest to add. The main argument for this is that they rely on IP networks and the internet to carry the calls; meaning no need to set up complicated and bulky hardware. You are also able to construct the solution you want yourself which makes it extremely user friendly.
OTT providers have come to stay, with no signs of stopping anytime soon. Now is the best time to be competing in one of the fastest growing industries.
Having workers in different geographic locations with a VoIP tool like gloCOM ensures constant and consistent service both within the company and in customer relations.
Different workers in different locations can deal directly with customers or supplier in their area, eliminating issues with time zones or travel. It allows companies to do business locally across the country or the world.
gloCOM also allows employees to work remotely with no warning in the case of being snowed in, staying home sick, or other emergency situations. It opens the door to employees that need a few weeks or months away from the office for whatever reason.
The best part? Customers will be none the wiser. gloCOM replicates your office anywhere in the world so work is not interrupted.
Supporting individual telecommuters is much more cost-effective than supporting entire offices that require more hardware, furniture, even office space.
VoIP telecommuting via gloCOM makes it even more cost-effective with less spending and lower rates. It is simple to set-up gloCOM anywhere in the world with no need for special equipment or services. This is especially beneficial in countries where the company is not physically present or familiar with service providers.
Finally, telecommuting is often temporary, allowing companies to scale up and down as the budget allows.
Our previous post in the Benefits of Telecommuting series looked at increased employee retention. Today we’ll discuss how a VoIP application like gloCOM causes productivity & teamwork to increase as well.
The biggest factor in guaranteeing productivity and collaboration among remote workers is presence. Using the presence feature on gloCOM, supervisors and coworkers are able to monitor who is online and available in real-time.
Supervisors can use this feature to ensure employees are online and active during working hours. Teams can use it to quickly monitor the availability of other team members and initiate spur-of-the-moment meetings.
Another feature essential to effective telecommuting is reliable communication in real-time. gloCOM provides several methods of communicating that always work with just the click of a button. From instant messaging to voice calls to screen share, telecommuters are available all the time in real-time.
Finally, telecommuting eliminates commutes and distractions that may decrease productivity in an office setting. With no idle chat around the water cool or slipping out of the office early to beat rush hour, employees will be productive for more hours in the day.
Supervisors and business owners have long known that happy employees = productive employees.
While not all individuals will appreciate the telecommuting environment, many will thrive working from home. The increased flexibility and balance between work and home leads to more satisfied employees.
That satisfaction with work will make them more likely to stay at the company longer.
VoIP tools like gloCOM allow employees to happily work from home with all of the communication and collaboration tools they would find in the office. It allows management to supervise and communicate with remote workers to guarantee maximum productivity.